Sinha branded presentation.
This presentation and brand elements for Sinha establishes a sharp, modern identity for a boutique financial communications consultancy.
Scope
Client
Duration
Year
Sinha had no existing brand system, so the task was to create a complete, cohesive identity and a persuasive pitch deck from scratch.
One that felt premium and institutional enough for blue-chip financial clients, yet distinctive and human enough to stand apart from generic corporate consultancies. The design needed to convey deep sector knowledge (fintech, bitcoin, institutional finance) without visual clichés. It needed to remain versatile across digital and print, support bilingual-ready copy where needed, and carry client-facing messaging without becoming heavy or generic.
The brand is built on quiet confidence: a custom logotype with a subtle teal dot on the “i” as a signature wink, a repeating geometric wave pattern that suggests momentum and interconnected systems, and a tightly controlled palette.
The deck uses a strict asymmetric grid with generous left-margin branding space. Well-proportioned, tightly kerned headlines in a condensed display font dominate key messages. Team portraits sit in clean black-and-white frames with teal roll-over accents. Service spreads layer subtle wave textures behind understated copy blocks. Data and timeline elements are reduced to simple teal rules and dots. This all creates a calm, high-end atmosphere that lets the expertise speak.
The finished brand and deck give Sinha a distinctive, quietly powerful presence that feels exactly right for high-stakes financial and technology clients.
Its disciplined typography, purposeful use of pattern and colour, and clear hierarchy turn what could have been a generic consultancy pitch into a confident, memorable showcase. One that positions Sinha as the specialist partner that understands both the numbers and the narrative at the apex of the financial revolution.
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