JAN3 Re-worked Deck.
This bold, high-contrast presentation deck positions JAN3 as a leading Bitcoin infrastructure and technology company accelerating hyperbitcoinization.
Scope
Client
Duration
Year
Turning a complex mix of mission statements, technical Bitcoin ecosystem details, aggressive growth projections, and sovereign debt-defeasance modelling into a visually commanding and credible deck.
The content spans philosophical “why Bitcoin” framing, massive opportunity-cost visuals (trillions in lost gains from hesitation), investor outcome simulations, real-world TVL and securitisation metrics, and South America specific debt strategies. The design needed to deliver strong hierarchy, dramatic colour blocking (their brand colours – orange, black and white), clear data visualisation that reads well on large screens, emotional impact through scale, and enough structure to guide senior audiences through dense financial and geopolitical arguments.
The design succeeded by embracing a stark black, white and orange palette, paired with oversized typography, generous negative space, and a strict grid system to create clear visual separation between sections.
Big statements carry philosophical weight, bar and line charts dramatise opportunity cost and debt trajectories at trillion-dollar scale, clean callouts highlight key metrics (TVL, AUM, CAGR), and a logical flow. From mission and “why Bitcoin” to cost of hesitation, investor returns, securitisation proof, and sovereign strategy. This makes the deck feel purposeful and persuasive. The result is a structured, high-energy presentation that matches JAN3’s ambitious positioning.
The deck stands as a confident, visually arresting case for JAN3’s role in Bitcoin's future and for immediate sovereign action through Bitcoin instruments.
Its disciplined structure, dramatic use of scale and colour, and clear presentation of both philosophical conviction and hard financial mathematics helped transform a dense set of ideas into a compelling, memorable pitch that builds credibility and urgency for institutions, nation-state's and governments considering Bitcoin as core infrastructure.
A curated selection of projects that reflect our commitment to simplicity and purposeful design.















