Bolder Not Older Book.
An empowering style transformation book with a vibrant, confident cover and structured interior layout. It's a 12-week program to revamp wardrobe, boost confidence, and embrace midlife with boldness.
Scope
Client
Duration
Year
Creating a style guide for midlife women that felt fresh, empowering, and fun.
Targeted at women ready to ditch dull habits and reclaim their spark. The cover had to pop with energy and sophistication, the interior needed to deliver weekly steps, outfit ideas and tips. It had to balance practicality (wardrobe audits, shopping lists) with inspiration, and stay exciting for Synergy's readers.
Delivered a lively bold cover with clear weekly breakdowns and visuals, checklists, with space to plan.
Strong, eye-catching cover with confident typography and uplifting colours to signal transformation (and the authors style!). A distinct 12-week structure inside with chapter starters, practical sections (dress for your shape, colour guides, accessory tips), motivational quotes, checklists, and room for notes. All laid out cleanly to make progress feel exciting and achievable, keeping the tone direct and encouraging,
A book that feels like your mate giving you the nudge you’ve been waiting for.
Bolder Not Older came out looking alive. The cover pops and makes you pick it up, the pages walk you through the 12 weeks like someone cheering you on. Synergy and Nicky were chuffed!
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